Instant messaging services: WhatsApp, Skype instant messenger, Viber, Kik messenger, Snapchat
Non-Internet alternatives: Make a phone call, Text messages (through your network), Write a letter (even though it’s not instant), Send a fax Target audience: Mainly it is for someone who would like to communicate with someone immediately (as the apps on the devices will send push notification) without sending them an email or physically calling them or text messaging them because it may be cheaper. The main audience for instant messaging will be teenagers as they are part of the information age and will have a better understanding to the services available prior to 40 year old. It can be used within a business where the boss may want to send a message instantly across to his employees immediately. |
COMMUNICATION:INSTANT MESSAGING |
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