Advantages:
- Convenience: Shopping online is convenient. You don’t need to get dressed and drive to your favorite store. You can easily visit their website, find the product you want and buy. It also saves on fuel and travel costs. You are Cutting Down on many Costs whilst you are shopping and as well as effort. [14]
- Variety: Online websites have a larger variety of products than in store as they have limited spaces to store or shelf. Also you can check the availability of a product for a specific size instantly. Having a large variety of products to choose them it gives you enough options and time to pick whatever is right for you.
- Price comparisons: when you buy in store you either have to settle for one price or you can go from shop to shop and compare prices whereas online you can compare prices of a product instantly between shops. Having this option allows you to look for the cheapest price on the same time instead of going to a shop and having to settle for the price that they have tagged onto the item.
- Privacy: you have more privacy over buying personal things over the internet rather than buying in store and having everyone watching you. People tend to judge other people on what they buy however e-commerce doesn't let that happen as people don't know what you are viewing as an individual.
- Costs: items are cheaper to purchase online compared to in store prices. Online items are cheaper because shops who operate only online don't have too many running cost compared to your local high street shops. Meaning that they don't need to sell it for more just to make a profit out of it. [15]
ECOMMERCE:ONLINE SHOPPING |
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